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NEW ADS: Protect Our Care Builds on Seven-Figure Campaign With Two Patient Testimonials On Members Working to Lower Health Care Costs

By May 17, 2022No Comments

New Ads Will Launch in 8 Key Districts Around the Country and Include Broadcast, Cable and Digital Platforms

Watch the New Ads Here

Washington, DCProtect Our Care is starting new ads as part of its now $6 million campaign about members of Congress who’ve been working to bring down health care costs for American families. The first ad tells the story of Jessica, a single mom with multiple chronic health conditions, who saved $200 per month because these members delivered lower health insurance premiums in the American Rescue Plan. The second ad features Mindy, a Type I diabetic, highlighting members fighting to give Medicare the power to negotiate lower drug prices. 

The new ads will begin running on Tuesday, May 17 in the following districts: Reps. Cindy Axne (IA-03), Angie Craig (MN-02), Sharice Davids (KS-03), Andy Kim (NJ-03), Susie Lee (NV-03), Elissa Slotkin (MI-08), Abigail Spanberger (VA-07), and Susan Wild (PA-07). Last month, Protect Our Care launched the seven-figure dollar campaign with ads highlighting eight key members of Congress and their work to ban surprise medical bills and lower insulin prices. Watch the first ads in the series here.

“These lawmakers have led the fight for lower health care costs so families can pay their bills, balance their budgets, and breathe a little easier at night. They have cut health insurance premiums and are standing up to big drug companies to reduce the cost of prescription drugs,,” said Protect Our Care Chair Leslie Dach. “Americans from all walks of life support reforms to lower premium costs, give Medicare the power to negotiate drug prices, and reduce the cost of care. These members are delivering real results, and they won’t quit until health care is affordable for every American.”

Sample Ad Scripts:

Jessica – Bringing Down Health Insurance Premiums (IA-03)

Jessica: As someone who faces a number of chronic health conditions, I was paying as much each month for my health insurance as I was my mortgage. So when Congress passed the bill that lowered my premiums – that made a huge difference.

Narrator: Congresswoman Cindy Axne got it done. Passing the bill that lowered premiums for millions of families. 

Jessica: I’m saving 200 hundred dollars a month – that’s month for groceries, for bills …that’s a big deal for us.

Narrator: Congresswoman Slotkin. Lowering costs, for us.

Mindy – Bringing Down Drug Prices (MI-08)

Mindy: The drug companies just keep raising prices. I pay three hundred and fifty dollars for my diabetes medication. I can’t keep up with that. Finally, Congress is doing something about it.

 Narrator: Congresswoman Elissa Slotkin. She’s taking on big drug companies to cap the cost of Insulin, and to allow Medicare to negotiate lower drug prices.

Mindy: Fighting to bring down drug costs  – that means everything to me and my family.

Narrator: Congresswoman Elissa Slotkin. Lowering costs, for us.

Links to each of the ads can be found below:
Reps. Cindy Axne (IA-03)
Angie Craig (MN-02)
Sharice Davids (KS-03)
Andy Kim (NJ-03)
Susie Lee (NV-03)
Elissa Slotkin (MI-08)
Abigail Spanberger (VA-07)
Susan Wild (PA-07)